March 30, 2011
Seeds of Change Partners with Celeb Chef Rick Bayless
Contact:
Nicolette Harrod
Current
T: 310-854-8223
E: nharrod@talktocurrent.com
SEEDS OF CHANGE® PARTNERS WITH CELEB CHEF RICK BAYLESS IN AN EFFORT TO INSPIRE PEOPLE ACROSS THE COUNTRY TO GROW FRESH ORGANIC FOOD
Organic Seed & Food Company Will Giveaway 100 Million Seeds Through the “Sowing Millions Project”
From rural areas to urban communities, home and community gardens are sprouting up all over the country. In fact, a recent survey from the National Gardening Association found that food gardening in the U.S. is on the rise as more Americans are recognizing the benefits of growing their own produce.
This year, Rick Bayless & SEEDS OF CHANGE® are making it easy to get your hands on organic seeds through the “Sowing Millions Project.” To celebrate the launch of this national campaign Rick Bayless – renowned celebrity chef, Bravo’s Top Chef Master and organic gardener – is hosting a unique, hands-on educational event on Wednesday, March 30th, in an East Harlem, NY community garden to encourage people to grow their own fresh organic food – either at home or in their local community gardens. Bayless, an award-winning restaurateur supports the SEEDS OF CHANGE® program, which is giving away 100 million seeds to people nationwide in support of organic growing and eating.
Video Package includes:
- Footage of Rick Bayless and NYRP (New York Restoration Project) representative leading a gardening “how to” demo including ways to use garden fresh ingredients in your cooking
- Footage of New York community members (and children) planting seeds in local garden in East Harlem, NY
- Footage of exclusive SEEDS OF CHANGE® recipes by Rick Bayless
- Soundbites from Celeb Chef Rick Bayless
- Soundbites from Tricia Lang- Mars Foods U.S., SEEDS OF CHANGE® marketing manager
- Soundbites from Jimmy Owens- New York Restoration Project
Please click on the media tabs up top for access to downloadable photos, video and other assets.
